Bigyan Gupta

• Founded and scaled a full-service marketing agency into tech enabled diverse companies specializing in integrated business solutions for multiple industries.
• Designed and executed comprehensive marketing strategies that delivered upto 200% YoY growth for clients.
• Led cross-functional teams to deliver impactful campaigns across digital, traditional, and experiential platforms.
• Cultivated strategic partnerships with key stakeholders, including innovative startups, government agencies, and industry leaders, fostering collaboration and driving mutual growth.

Profile: https://www.pedaladvertising.com/

Real-Time Impact Highlights:

• Pedal1 : Through its cutting-edge automation tools and AI-driven analytics, Pedal1 has empowered businesses to achieve a 50% increase in conversion rates and streamline operations with unmatched precision.

Profile: https://pedal1.com/

• Doctors Hub Nepal : Revolutionizing healthcare access in Nepal by connecting individuals with leading medical professionals, ensuring quality care is just a touch away.

Profile: https://www.doctorshubnepal.com/

• Spearheaded the marketing initiatives for Diageo's portfolio of premium spirits, achieving a 15% increase in market share .
• Conducted in-depth market research and competitor analysis to identify opportunities for brand expansion.
• Collaborated with media and creative agencies to develop and execute conversion-based campaigns.

• Played a pivotal role in driving sales growth by implementing targeted marketing strategies and promotional activities.
• Conducted key account visits to gather insights on consumer behavior and competitive trends.
• Achieved sales budget goals through application support and new industry market application research
• Administer visits to key accounts to collect marketing information and competitor information analysis

• Contributed to the growth of Zoho Books , a cloud-based accounting software, by analyzing the U.S. market landscape.
• Conducted competitive benchmarking and identified actionable insights to enhance product positioning.

• Managed end-to-end advertising requirements for Coca-Cola, ensuring alignment with global brand guidelines.
• Analyzed the beverage market in Nepal to inform campaign strategies and improve market penetration.
• Bridged client-agency communication to ensure seamless project delivery and client satisfaction.