Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic

YOHANCY TILIQUE KEMP

Nassau

Summary

PROFILE: An empowering Executive/Leader with a record of building empowered, effective, motivated teams An enthusiastic team player who works well with people at all levels A highly capable Manager with the ability to adapt and achieve results under difficult circumstances Adaptable, creative, honest, committed, a values champion, an excellent networker/relationship builder, communicator.

Creates and implements successful sales and marketing strategies regardless of scale and budget. Excels at maximizing profits within limited budgets. Performs market research, develops strategic reports, and organizes and promotes successful marketing campaigns. Proven sophisticated MArketing disruptor with background propelling company offerings and brand through focused strategies. Confident and smooth communicator when delivering presentations and maintaining client relationships. Focused when analyzing competitors and target market to determine unique selling propositions and maximize revenue.

Overview

25
25
years of professional experience

Work History

Managing Director

31 Cambridge Ltd.
03.2019 - Current
  • Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
  • Strengthened client relationships with regular communication, timely project delivery, and high-quality services.
  • Assisted in recruiting, hiring and training of team members.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Increased overall company performance by implementing strategic management initiatives and streamlining operations.
  • Delivered consistent revenue growth by identifying new business opportunities and expanding service offerings.

Director of Sales and Marketing

Fusion Superplex
09.2021 - 03.2023
  • Set the strategic plan for marketing, sales, and content to grow existing business
  • Develop and Launch the Fuse Rewards Loyalty Program
  • Serve as the lead for our business development team to develop and onboard new brands and thought leaders that align with our culture
  • Drive digital marketing and master data-driven decision-making capability at individual and team levels
  • Manage P&L for each brand and the entire sales and marketing teams
  • Attract, onboard, and develop top-tier talent
  • Led company's marketing capabilities across the brand marketing of seven entities, public relations, social media and performance marketing, marketing analytics, and marketing operations
  • Review current marketing trends and advertisements to determine the effectiveness of different styles and strategies
  • Drive department innovation within desired KPIs and OKR's
  • Research competitors to stay current with similar products or services on the market
  • Collaborate cross-functionally and with the C-Suite to make high-level decisions regarding the budget and the direction of the company
  • Create and maintain a successful brand and image that attracts students and brand thought leaders
  • Manage marketing plans and strategies for new and existing brands
  • Develop and cultivate talent, engage and coach employees, and foster an organizational culture that aligns employee and team performance with strategic goals and objectives
  • Demonstrate a passion for the firm's mission, vision, and values
  • Evaluated market data to develop and create business strategies and marketing plans.
  • Organized events and product presentations related to national conferences and conventions.
  • Cultivated and maintained strategic alliances with key partners and vendors.
  • Performed competitive analyses and adjusted sales and marketing strategies accordingly.
  • Analyzed sales and marketing data for improved strategies.
  • Lead negotiations resulting in a new title sponsor
  • Increased event sales by 50% in year one and 45% in year two
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Managed sales promotions and marketing strategies on major social media sites.

Training/Director of Residential Sales

BTC Residential
02.2016 - 08.2020
  • Responsible for assessing training needs & producing various training and development plans
  • Maintain a keen understanding of training trends, development and best practices
  • Coaching, inspiring and motivating entire sales team
  • Develop, implement and manage numerous residential sales divisions, retention programs and Customer Service strategies.
  • Performed competitive analyses and adjusted sales and marketing strategies accordingly.
  • Analyzed sales and marketing data for improved strategies.
  • Cultivated and maintained strategic alliances with key partners and vendors.
  • Managed sales promotions and marketing strategies on major social media sites.

Key Account Manager/Business Development Manager

Novartis Pharmaceuticals CAC Region
01.2006 - 01.2016
  • Develop and execute marketing, sales activities and initiatives in compliance
  • Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs and a number of various campaigns
  • Implement strategies related to product, price, advertising, promotion and distribution
  • Organize; establish staff/line function, delegate and control trade marketing and sales activities provided by the distributor
  • Achievements
  • Retail Representative of the Year
  • 3 Time Key Account Manager of the Year.
  • Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
  • Developed business pipeline using cold and warm techniques.
  • Expanded business through effective network development, identifying new, and prospective clients.
  • Utilized knowledge of industry trends to develop value-added solutions and approaches for target audiences.

Sales & Marketing Manager

Pepsi CAC District
01.2000 - 01.2006
  • Planning and implementing sales and customer retention and development
  • Maintaining and developing corporate image and reputation and protecting and developing the company's brands via suitable PR activities
  • Carrying out market research, competitor and customer surveys
  • Recruiting, managing, training and motivating direct reporting staff according to company procedures, policy and employment law.
  • Managed sales promotions and marketing strategies on major social media sites.
  • Analyzed sales and marketing data for improved strategies.
  • Directed sales support staff in administrative tasks to help sales reps close deals.
  • Implemented, executed, and strategically expanded business channel partnerships and program initiatives.

Education

BACHELOR OF SCIENCE (Honors) - Business

City University of New York
Brooklyn, NY
05.1998

Skills

  • PROFICIENCIES
  • Promotions and Marketing Strategies
  • Customer Needs Assessments
  • Contract Performance Monitoring
  • Industry Partnerships
  • Client Base Retention
  • ROI Strategies
  • Social Media Digital Marketing
  • Quote and Proposal Management
  • Deployment Management
  • Targeted Marketing Campaigns
  • Performance Improvement Strategies
  • New Business Opportunities

Affiliations

  • Phi Beta Sigma Fraternity Incorporated
  • Rotary International
  • Youth Empowerment Program (formerly)

Timeline

Director of Sales and Marketing

Fusion Superplex
09.2021 - 03.2023

Managing Director

31 Cambridge Ltd.
03.2019 - Current

Training/Director of Residential Sales

BTC Residential
02.2016 - 08.2020

Key Account Manager/Business Development Manager

Novartis Pharmaceuticals CAC Region
01.2006 - 01.2016

Sales & Marketing Manager

Pepsi CAC District
01.2000 - 01.2006

BACHELOR OF SCIENCE (Honors) - Business

City University of New York
YOHANCY TILIQUE KEMP